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I’ve just finished putting together a series of 12 articles focusing solely on Sales Prospecting – that include;
What it takes to build a steady sales pipeline
Working out how many suspect and prospect leads you’ll need to hit your target
An explanation of Trigger Events – what they are and why they’re useful
Building a targeted prospect list
The truth about 21st Century sales prospecting
Let me ask you this question – and please be brutally honest with your answer:
Are you trying to find a short cut, a trick, a technique or some kind of magic bullet that will bring an avalanche of easy-to-win business and prospects pouring down into your sales pipeline?
Here’s the problem with that – Most “tricks” only bring in the kind of business everyone else can get – and often they’re not the kind of ideas that will allow you to go and visit anybody twice.
And most of the time – they don’t work at all.
If you put me on the spot and asked me to share the 3 secrets of sales success, I’d say;
Start helping people instead of selling AT them
Become evangelical about your product or service – and
LEARN HOW TO PROSPECT EFFECTIVELY FOR NEW BUSINESS
And the reason is this – those are the 3 things that 80% of the sales industry have no idea how to achieve.
Effective Sales Prospecting is not a trick. Yes, there are some techniques you can learn and shortcuts that can be taken – but to be truly effective, they all need to be backed up with structure, strategy and a deep understanding of the subject gained from hard won experience.
Fill in the form above and then click the subscribe button and I’ll take you on a journey you will never regret taking with me
Chris Murray is founder and Managing Director of the Varda Kreuz Training Group and has become prominent as an inspirational speaker, author and business coach; delivering training workshops and keynote speeches that challenge teams to re-examine what it means to be ‘in sales’ and requiring them to stand back and view the whole experience from a refreshingly different angle.
His latest book – Selling with EASE – is described by Jeb Blount as “a handbook that will help you close more deals, advance your career, and build your income.”
His other books include – The Extremely Successful Salesman’s Club – an Amazon Number 1 Best Seller, which was given five stars by Jeffrey Gitomer and heralded as the Da Vinci Code for salespeople.
He has also written and contributed to articles for a number of institutions, magazines and websites including; the Institute of Sales and Marketing Management, Training Magazine Europe, The Sales Pro, CNBC.com, Entrepreneur, The Huffington Post and USA Today.