I received quite a lot of feedback and comments with regards to my last post – These People Will Never Be Your Customers – telling me how I was wrong to use the word “never”, and that only failures wouldn’t try …

Stop Trying to Sell to THAT Customer (and Help THIS One Instead) Read more »

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During the first morning of our training workshops a large percentage of delegates regularly remark; “I just want to get better at closing – that’s all I really need. If I could close more sales, everything else would fall into …

How to Bridge the Commitment Gap and Close More Deals Read more »

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Hurray – it’s that time of year again when the sales team all hide behind unnaturally tall tables, while desperately trying to appear professional in their (ill-fitting) branded polo shirts, stylishly matched with their business suit trousers. Yes – it’s trade shows …

Trade Fair Nightmares? How to Become Best in Show Read more »

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Are there any really bad songs that you choose to listen to – over and over again – from start to finish – just because you like the way they end? I know it’s an odd question, but every time I’m asked what my favourite …

What’s the Best Way to Close a Sale? Read more »

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There can often be some confusion with regards to what qualifies as an effective sales call. They can be mistaken for promotional, marketing or service calls – which, when required, can be incredibly useful – but tend to have completely …

How to Make Every Customer Call Effective & Meaningful Read more »

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