Effective Sales Prospecting

This intensive one-day workshop has been designed to help delegates create an effective sales pipeline that delivers a regular, steady flow of genuine business opportunities.


(click on preferred city for full details)

WARNING: This Workshop is not a quick fix – “cold calling is dead” – waste of your time.

This workshop concentrates on the real way that a sales pipeline is created – delivering the skills, techniques and templates needed to succeed – but also explaining the level of commitment and activity required to make a difference.

At the end of this workshop delegates will be able to:

  • Develop a prospecting and business development plan to help them build their pipeline
  • Understand how to calculate the number of leads they need to achieve their targets
  • Be able to identify Key Players within target accounts
  • Recognise the “trigger events” within their specific industry and engage with prospects at just the right time
  • Understand how to build targeted prospect lists
  • Explain their 4 step plan for prospecting success
  • Leave with a step-by-step Prospecting Plan

Learn how to prospect for new business

Who’s it for?

It’s for anyone who needs to find new business for their company.

So, whether you’re new to sales or an old-hand looking for a refresher; or if you have your own small business or you’re part of a multi-national sales team – if your role in any way involves hunting for new opportunities – then this the workshop you need to attend

In short – If your job remit requires you to find, filter and convert sales opportunities into profitable business relationships – then this workshop is the one for you.

“Just brilliant! It’s changed my whole approach to sales.” Bertie Van Wyk

“Chris was a very knowledgeable and entertaining trainer. He knows his stuff and how best to put it across. I would recommend Chris for all your staff sales training.” Ann-Marie Jeffrey

Workshop Delegate Rate:

£396 (£330 +VAT)

This workshop will be delivered by Chris Murray, author of Selling with EASE, Five Point Prospecting and The Extremely Successful Salesman’s Club .

Chris is also founder and Managing Director of the Lucrum House Group and has written articles for a number of institutions, magazines and websites including; the Institute of Sales and Marketing Management, Training Magazine Europe, The Sales Pro, CNBC.com, Entrepreneur, The Huffington Post and USA Today.

“Really interesting and learnt lots – not death by power point but range of role plays, theory, listening, watching – very effective. Will take lots away.” Tori Reynolds

“An excellent course delivered in an extremely enthusiastic and engaging manner. Biggest plus point was its relevance to my role and industry! Thanks Chris” Paul Williams

Workshop Details

Duration: 1 Day (9.30 – 16.45)

Workshop Delegate Rate: £396 (£330 + VAT)

Included Within the Delegate Rate:

  • Course Manual

  • Course Materials

  • Buffet Lunch

  • Servings of Tea and Coffee throughout the Day

  • Unlimited email and telephone support from your trainer after the course

(If you’re looking to organise sales training for more than four people – or would like to explore the options available for a bespoke sales training workshop – please click here)

“For me Chris is motivational, inspirational and effective. Through thought provoking tasks and dialogues he leads you to transformational actions. I would always recommend him.”
Hannah Gordon

“Really enjoyable with a brilliant ‘lack of cheese’ – the most interesting training course I’ve had”
Matthew Travis

“A very worthwhile day with some useful nuggets of information that can be taken away and implemented immediately” Rob Piazza

“I thought I knew what I wanted to learn but I took away so much more. Training as it should be.” Andrew Whitty

“A truly insightful experience and course, I couldn’t recommend it enough.” Victoria Fellows 

Interested in finding out more?


(click on preferred city name for full details)